/* tus datos: estilos compartidos del sitio */
:root{
  --navy:#161B2E;
  --cream:#FEF8F2;
  --white:#FFFFFF;
  --magenta:#E91E63;
  --accent:#C2185B;          /* magenta oscuro: contraste AA con texto blanco */
  --accent-soft:#FDE4EC;
  --green:#1DB854;
  --green-ink:#0F6B30;
  --green-soft:#E6F7EC;
  --muted:#4A4F63;
  --line:rgba(22,27,46,.1);
  --radius-lg:32px;
  --radius:24px;
  --radius-sm:16px;
  --display:'Baloo 2',system-ui,sans-serif;
  --body:'Poppins',system-ui,sans-serif;
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}
body{margin:0;font-family:var(--body);background:var(--cream);color:var(--navy);line-height:1.6;font-size:16px}
h1,h2,h3{font-family:var(--display);font-weight:800;line-height:1.05;margin:0;letter-spacing:-.01em}
p{margin:0}
img{max-width:100%;height:auto}
a{color:inherit;text-decoration:none}
:focus-visible{outline:3px solid var(--accent);outline-offset:3px;border-radius:6px}
.wrap{max-width:1200px;margin:0 auto;padding:0 24px}
.skip-link{position:absolute;left:12px;top:-60px;z-index:100;background:var(--navy);color:#fff;padding:12px 18px;border-radius:10px;font-weight:600}
.skip-link:focus{top:12px}
.ico{width:20px;height:20px;flex:0 0 auto;fill:none;stroke:currentColor;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.ico-sm{width:16px;height:16px}

/* ---------- botones ---------- */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:48px;padding:12px 26px;border-radius:999px;font-weight:600;font-size:15px;border:1.5px solid transparent;transition:transform .15s,background .15s,color .15s;cursor:pointer}
.btn:hover{transform:translateY(-2px)}
.btn-sm{min-height:42px;padding:8px 20px;font-size:14px}
.btn-lg{min-height:58px;padding:16px 32px;font-size:17px}
.btn-dark{background:var(--navy);color:#fff}
.btn-accent{background:var(--accent);color:#fff}
.btn-accent:hover{background:#A3144C}
.btn-ghost{border-color:rgba(22,27,46,.22);color:var(--navy)}
.btn-ghost:hover{background:#fff}
.btn-green{background:var(--green);color:var(--navy);font-weight:700}
.btn-outline-light{border-color:rgba(255,255,255,.35);color:#fff}
.btn-outline-light:hover{background:#fff;color:var(--navy)}

/* ---------- nav ---------- */
.site-nav{position:sticky;top:0;z-index:50;background:rgba(254,248,242,.92);backdrop-filter:saturate(1.4) blur(10px);border-bottom:1px solid var(--line)}
.nav-row{display:flex;align-items:center;justify-content:space-between;height:76px;gap:24px}
.brand{display:flex;align-items:center;gap:10px;font-family:var(--display);font-weight:700;font-size:22px;color:var(--navy)}
.brand img{width:38px;height:38px;border-radius:10px}
.brand b{color:#148F41;font-weight:700}
.site-nav ul{display:flex;gap:34px;list-style:none;margin:0;padding:0;font-weight:500;font-size:15px}
.site-nav ul a:hover,.site-nav ul a[aria-current]{color:var(--accent)}
.nav-actions{display:flex;align-items:center;gap:12px}
.nav-toggle{display:none;width:46px;height:46px;border-radius:12px;border:1px solid rgba(22,27,46,.15);background:#fff;align-items:center;justify-content:center;cursor:pointer}
.nav-toggle span,.nav-toggle span::before,.nav-toggle span::after{display:block;width:18px;height:2px;background:var(--navy);border-radius:2px;position:relative;content:''}
.nav-toggle span::before{position:absolute;top:-6px}
.nav-toggle span::after{position:absolute;top:6px}
@media (max-width:860px){
  .site-nav nav{position:absolute;left:0;right:0;top:100%;background:var(--cream);border-bottom:1px solid var(--line);display:none}
  .site-nav.open nav{display:block}
  .site-nav ul{flex-direction:column;gap:0;padding:8px 24px 16px}
  .site-nav ul a{display:block;padding:14px 0;font-size:17px;border-bottom:1px solid var(--line)}
  .nav-toggle{display:flex}
  .nav-cta{display:none}
  .nav-row{height:68px}
}

/* ---------- títulos de sección ---------- */
.section{padding-top:96px}
.section-head{display:flex;justify-content:space-between;align-items:flex-end;gap:40px;margin-bottom:48px}
.section-head > div{max-width:720px}
.section-head.center{flex-direction:column;align-items:center;text-align:center}
.kicker{display:block;font-size:14px;font-weight:600;color:var(--accent);margin-bottom:12px}
.h-xl{font-size:clamp(34px,4.4vw,54px)}
.h-sm{font-size:28px;margin-bottom:24px}
.section-head .lead{max-width:380px;color:var(--muted)}
.lead{font-size:18px;color:var(--muted);line-height:1.65}

/* ---------- hero ---------- */
.hero{display:grid;grid-template-columns:1.05fr .95fr;gap:64px;align-items:center;padding:80px 0 72px}
.hero-copy{display:flex;flex-direction:column;gap:26px}
.eyebrow{align-self:flex-start;display:inline-flex;align-items:center;gap:8px;background:#fff;border:1px solid var(--line);padding:8px 16px;border-radius:999px;font-size:13px;font-weight:600}
.dot{width:8px;height:8px;border-radius:50%;background:var(--green);display:inline-block}
.hero h1{font-size:clamp(44px,5.6vw,78px);line-height:.98;letter-spacing:-.02em}
.hero h1 .h1-kicker{display:block;font-family:var(--body);font-size:clamp(15px,1.4vw,18px);font-weight:600;letter-spacing:0;color:var(--muted);margin-bottom:16px;line-height:1.4}
.hero h1 em,.cta-band h2 em{font-style:normal;color:var(--accent)}
.cta-band h2 em{color:var(--green)}
.hero-ctas{display:flex;gap:14px;flex-wrap:wrap}
.hero-visual{background:var(--navy);border-radius:var(--radius-lg);padding:36px;display:flex;flex-direction:column;gap:18px}
.chips{display:flex;gap:10px;flex-wrap:wrap;list-style:none;margin:0;padding:0}
.chips li{background:rgba(255,255,255,.09);color:#fff;padding:8px 14px;border-radius:10px;font-size:13px;font-weight:500}
.hero-visual .flow-line{width:100%;height:44px}
.dash{background:var(--cream);border-radius:22px;padding:26px;display:flex;flex-direction:column;gap:18px}
.dash-head{display:flex;justify-content:space-between;align-items:center;gap:8px 12px;flex-wrap:wrap}
.dash-head strong{font-family:var(--display);font-size:20px}
.badge-ok{display:inline-flex;align-items:center;gap:6px;background:var(--green-soft);color:var(--green-ink);padding:6px 12px;border-radius:999px;font-size:12px;font-weight:600;white-space:nowrap}
.bars{display:flex;align-items:flex-end;gap:12px;height:140px}
.bars span{flex:1;background:rgba(22,27,46,.12);border-radius:8px}
.bars span:last-child{background:var(--accent)}
.dash-tiles{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px;list-style:none;margin:0;padding:0}
.dash-tiles li{background:#fff;border-radius:14px;padding:12px 14px;font-size:13px;color:var(--muted)}

/* ---------- franja de valores ---------- */
.strip{display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap;padding:28px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.strip > span{color:var(--muted);font-size:15px}
.values{display:flex;gap:28px;flex-wrap:wrap;list-style:none;margin:0;padding:0;font-weight:600;font-size:15px}
.values li{display:flex;align-items:center;gap:8px}
.values li:nth-child(1) .dot{background:var(--magenta)}
.values li:nth-child(3) .dot{background:var(--navy)}

/* ---------- servicios (bento) ---------- */
.bento{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.card{position:relative;background:#fff;border:1px solid rgba(22,27,46,.08);border-radius:28px;padding:34px;display:flex;flex-direction:column;gap:12px;transition:transform .18s}
.card:hover{transform:translateY(-3px)}
.card h3{font-size:24px;line-height:1.15}
.card p{color:var(--muted);font-size:15px}
.card .tag{font-size:13px;font-weight:600;color:var(--accent)}
.card .more{margin-top:auto;padding-top:10px;display:inline-flex;align-items:center;gap:6px;font-weight:600;font-size:14px}
.card a.stretch::after{content:'';position:absolute;inset:0;border-radius:inherit}
.card-wide{grid-column:span 2;min-height:300px}
.card-wide h3{font-size:34px}
.card-dark{background:var(--navy);color:#fff;border:0}
.card-dark p{color:rgba(255,255,255,.78)}
.card-dark .tag{color:#8FE3AE}
.card-accent{background:var(--accent);color:#fff;border:0}
.card-accent p,.card-accent .tag{color:rgba(255,255,255,.9)}
.ico-box{width:52px;height:52px;border-radius:16px;display:flex;align-items:center;justify-content:center;background:var(--accent-soft);color:var(--accent)}
.ico-box .ico{width:24px;height:24px}
.ico-box.green{background:var(--green-soft);color:var(--green-ink)}
.card-dark .ico-box{background:var(--green);color:var(--navy)}
.card-accent .ico-box{background:rgba(255,255,255,.18);color:#fff}

/* ---------- proceso ---------- */
.panel{background:#fff;border-radius:36px;padding:72px}
.steps{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:40px;list-style:none;margin:0;padding:0}
.steps li{display:flex;flex-direction:column;gap:12px}
.step-top{display:flex;align-items:center;gap:14px}
.step-num{width:48px;height:48px;border-radius:50%;display:flex;align-items:center;justify-content:center;font-family:var(--display);font-weight:700;font-size:20px;border:2px solid var(--navy);flex:0 0 auto}
.steps li:nth-child(2) .step-num{background:var(--green);border-color:var(--green)}
.steps li:nth-child(3) .step-num{background:var(--accent);border-color:var(--accent);color:#fff}
.step-line{flex:1;height:2px;background:repeating-linear-gradient(90deg,rgba(22,27,46,.25) 0 4px,transparent 4px 12px)}
.steps h3{font-size:24px}
.steps p{color:var(--muted);font-size:15px}

/* ---------- rubros ---------- */
.rubros{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:16px}
.rubro{position:relative;background:#fff;border:1px solid rgba(22,27,46,.08);border-radius:22px;padding:28px 24px;display:flex;flex-direction:column;gap:10px;transition:transform .18s}
.rubro:hover{transform:translateY(-3px)}
.rubro .ico{width:28px;height:28px;color:var(--accent)}
.rubro:nth-child(odd) .ico{color:#148F41}
.rubro h3{font-size:20px}
.rubro p{font-size:14px;color:var(--muted);line-height:1.5}
.rubro a::after{content:'';position:absolute;inset:0;border-radius:inherit}

/* ---------- caso / destacado ---------- */
.feature{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;background:var(--green-soft);border-radius:36px;padding:64px}
.feature ul{margin:18px 0 0;padding:0;list-style:none;display:flex;flex-direction:column;gap:12px}
.feature li,.checks li{display:flex;gap:12px;align-items:flex-start}
.check{flex:0 0 auto;width:24px;height:24px;border-radius:50%;background:var(--green);display:flex;align-items:center;justify-content:center;margin-top:2px}
.check svg{width:14px;height:14px;fill:none;stroke:var(--navy);stroke-width:3;stroke-linecap:round;stroke-linejoin:round}
.quote-num{font-family:var(--display);font-weight:800;font-size:clamp(64px,8vw,112px);line-height:.9;color:var(--green-ink)}

/* ---------- blog ---------- */
.post-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.post-card{position:relative;background:#fff;border:1px solid rgba(22,27,46,.08);border-radius:24px;padding:28px;display:flex;flex-direction:column;gap:10px;transition:transform .18s}
.post-card:hover{transform:translateY(-3px)}
.post-card h3{font-size:21px;line-height:1.2}
.post-card h3 a::after{content:'';position:absolute;inset:0;border-radius:inherit}
.post-card p{color:var(--muted);font-size:14.5px}
.post-meta{font-size:13px;color:var(--muted);font-weight:500}
.post-card .post-meta{color:var(--accent);font-weight:600}

/* ---------- páginas internas ---------- */
.page-hero{padding:48px 0 56px;display:grid;grid-template-columns:1.2fr .8fr;gap:56px;align-items:end}
.page-hero h1{font-size:clamp(38px,4.8vw,64px);letter-spacing:-.02em;margin-bottom:20px}
.page-hero .lead{max-width:640px}
.page-hero .hero-ctas{margin-top:28px}
.aside-box{background:var(--navy);color:#fff;border-radius:var(--radius);padding:30px}
.aside-box h2{font-size:20px;margin-bottom:14px}
.aside-box ul{margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:10px;font-size:15px;color:rgba(255,255,255,.85)}
.aside-box li{display:flex;gap:10px}
.aside-box li::before{content:'';width:8px;height:8px;border-radius:50%;background:var(--green);margin-top:9px;flex:0 0 auto}
.crumbs ol{display:flex;flex-wrap:wrap;gap:6px;list-style:none;margin:0 0 28px;padding:0;font-size:13.5px;color:var(--muted)}
.crumbs li+li::before{content:'/';margin-right:6px;opacity:.5}
.crumbs a:hover{color:var(--accent)}
.page-hero .crumbs{grid-column:1/-1;margin-bottom:-28px}
.two-col{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}
.tile{background:#fff;border:1px solid rgba(22,27,46,.08);border-radius:var(--radius);padding:30px;display:flex;flex-direction:column;gap:10px}
.tile h3{font-size:22px;line-height:1.2}
.tile p{color:var(--muted);font-size:15px}
.checks{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:14px}
.faq{display:flex;flex-direction:column;gap:12px;max-width:860px}
.faq details{background:#fff;border:1px solid rgba(22,27,46,.08);border-radius:20px;padding:0 26px}
.faq summary{cursor:pointer;list-style:none;padding:22px 0;font-weight:600;font-size:17px;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:'+';font-size:24px;line-height:1;color:var(--accent)}
.faq details[open] summary::after{content:'–'}
.faq details p{padding:0 0 22px;color:var(--muted)}
.link-row{display:flex;flex-wrap:wrap;gap:10px;list-style:none;margin:0;padding:0}
.link-row a{display:inline-flex;align-items:center;gap:6px;background:#fff;border:1px solid var(--line);padding:10px 16px;border-radius:999px;font-size:14px;font-weight:500}
.link-row a:hover{border-color:var(--accent);color:var(--accent)}

/* ---------- artículo ---------- */
.article{max-width:800px;padding-top:40px}
.article-head{margin-bottom:40px}
.article-head h1{font-size:clamp(34px,4.4vw,52px);letter-spacing:-.02em;margin:12px 0 18px}
.prose{font-size:17.5px;line-height:1.75}
.prose > * + *{margin-top:1.1em}
.prose h2{font-size:30px;margin-top:1.8em}
.prose h3{font-size:22px;margin-top:1.5em}
.prose ul,.prose ol{padding-left:1.3em}
.prose li + li{margin-top:.5em}
.prose a{color:var(--accent);text-decoration:underline;text-underline-offset:3px}
.prose blockquote{margin:1.6em 0;padding:22px 26px;background:#fff;border-radius:20px;font-family:var(--display);font-weight:700;font-size:24px;line-height:1.25}
.prose .source{font-size:14px;color:var(--muted)}
.article-service{margin-top:48px;background:var(--accent-soft);border-radius:var(--radius);padding:28px 30px;font-size:17px}
.article-service .kicker{margin-bottom:6px}
.article-service a{color:var(--accent);font-weight:600;text-decoration:underline;text-underline-offset:3px}

/* ---------- texto legal ---------- */
.legal{max-width:820px;padding-top:40px}
.legal h1{font-size:clamp(34px,4.4vw,48px);margin-bottom:8px}
.legal h2{font-size:24px;margin:36px 0 10px}
.legal p,.legal li{color:#2B3045}
.legal p{margin-bottom:14px}
.legal ul,.legal ol{margin:0 0 14px 22px;padding:0}
.legal li{margin-bottom:6px}
.legal a{color:var(--accent);text-decoration:underline}
.legal .box{background:#fff;border-radius:20px;padding:20px 24px;margin:20px 0}
.updated{color:var(--muted);font-size:14px;margin-bottom:32px!important}

/* ---------- CTA ---------- */
#contacto{padding-top:96px;scroll-margin-top:60px}
.cta-band{background:var(--navy);color:#fff;border-radius:36px;padding:72px;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:56px;align-items:center}
.cta-band h2{font-size:clamp(34px,4vw,52px);color:#fff}
.cta-copy p{margin-top:18px;color:rgba(255,255,255,.78);font-size:18px}
.cta-actions{display:flex;flex-direction:column;gap:14px}
.cta-social{display:flex;justify-content:center;gap:28px;font-size:14px;padding-top:4px}
.cta-social a{color:rgba(255,255,255,.82);padding:8px 0;text-decoration:underline;text-underline-offset:4px}
.cta-social a:hover{color:var(--green)}

/* ---------- footer ---------- */
.site-footer{padding:80px 0 40px;font-size:14.5px;color:var(--muted)}
.foot-grid{display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:40px;padding-bottom:40px;border-bottom:1px solid var(--line)}
.foot-brand p{margin-top:14px;max-width:340px}
.foot-tag{font-family:var(--display);font-weight:700;color:var(--navy)}
.site-footer h2{font-family:var(--body);font-size:14px;font-weight:600;color:var(--navy);margin-bottom:14px}
.site-footer ul{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:10px}
.site-footer ul a:hover{color:var(--accent)}
.foot-bottom{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;padding-top:24px;font-size:13.5px}
.foot-bottom a{text-decoration:underline;text-underline-offset:3px}

/* ---------- responsive ---------- */
@media (max-width:1080px){
  .rubros{grid-template-columns:repeat(3,minmax(0,1fr))}
  .foot-grid{grid-template-columns:1fr 1fr}
}
@media (max-width:960px){
  .hero,.page-hero,.feature,.cta-band{grid-template-columns:1fr}
  .hero{gap:44px;padding:48px 0 56px}
  .bento,.post-grid{grid-template-columns:1fr 1fr}
  .card-wide{grid-column:span 2}
  .steps{grid-template-columns:1fr;gap:28px}
  .step-line{display:none}
  .section-head{flex-direction:column;align-items:flex-start;gap:16px}
  .panel,.feature,.cta-band{padding:48px 36px}
}
@media (max-width:640px){
  .wrap{padding:0 20px}
  body{font-size:15.5px}
  .section{padding-top:64px}
  #contacto{padding-top:64px}
  .section-head{margin-bottom:32px}
  .hero{padding:32px 0 44px}
  .hero-ctas{flex-direction:column}
  .hero-ctas .btn{width:100%}
  .hero-visual{padding:22px;border-radius:24px}
  .dash{padding:18px}
  .bars{height:96px;gap:8px}
  .dash-tiles{grid-template-columns:1fr}
  .bento,.post-grid,.two-col{grid-template-columns:1fr}
  .card-wide{grid-column:auto;min-height:0}
  .card-wide h3{font-size:26px}
  .card{padding:26px;border-radius:22px}
  .rubros{grid-template-columns:1fr 1fr;gap:12px}
  .rubro{padding:20px 18px}
  .rubro:last-child{grid-column:span 2}
  .panel,.feature,.cta-band{padding:32px 22px;border-radius:24px}
  .cta-band,.feature{gap:28px}
  .cta-band .btn{width:100%}
  .page-hero{padding:28px 0 40px;gap:32px}
  .page-hero .hero-ctas .btn{width:100%}
  .foot-grid{grid-template-columns:1fr;gap:28px}
  .prose{font-size:16.5px}
  .prose blockquote{font-size:20px}
  .faq details{padding:0 20px}
}